In 2019, all of the paid education at BHBE will be presented in a NEW dynamic, engaging format with an incredible price point attached.
Welcome to EduFEST!
Across three purpose-built classrooms on the Expo floor and a separate workshop space in the Expo hall, each session will vary between intimate look & learns and hands-on workshops.
These sessions offer YOU, the attendee, a platform to enhance your knowledge and skills and get up close and personal with some incredible educators.
Learn from some of Australia’s greatest and most recognisable talent at the Brisbane Hair and Beauty Expo! This is an extremely unique opportunity for hair and beauty professionals attending BHBE, so don’t miss out as numbers are limited.
Dynamic. Hands-On. Affordable. Right on the Expo floor.
Over 30 sessions to select from.
Speaker information & session overview
Sessions are listed in alphabetical order by presenter name.
LOOK & LEARN | $74 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Unlock the secrets for a successful artistic collaboration! Experts Anniss+Barton, world class hair & beauty photography duo, and Charlotte Ravet international makeup artist will share their experience during a live photoshoot session at BHBE.
Bring your hair and makeup skills to the world stage with this exclusive opportunity to watch and learn secrets from industry insiders.
- Understanding photographic lighting – how this effects the hair and makeup.
- Communication on set and pre production – Understanding the creative brief and communicate ideas and techniques.
- The three keys for a successful photoshoot.
- The limits of photoshop.
- Tips and tricks to organise your own photoshoot and choosing your team.
About Charlotte
French-originated Charlotte has worked for major European television stations and on celebrities like Robbie Williams, the Glee cast and presenters of major events like Paris fashion week. She has worked for Prada, L’Oreal Paris and MiuMiu, has been granted a Distinguished Talent Visa and earned permanent residency in Australia. After becoming a finalist at the Face2Face awards, Charlotte began to share her expertise, designing and running her own master classes and working as an educator. In 2018, Charlotte was awarded best makeup educator of the year at the Australian Industry Makeup Awards.
About Anniss+Barton
Anniss + Barton pool their diverse yet considerable talents with seamless cohesion. This Melbourne based duo focus their quirky, sexy, and just a little risqué style on capturing the sleek, sensual and sometimes wonderfully strange hair and beauty industry. With commercial work for brands like L’Oréal Professionnel, Redken, Matrix, Kérastase, De lorenzo, Toni & Guy, and editorials found in numerous publications such as Laud, The Journal, Dreamingless, Elegant, Estetica, Hair Biz, while working closely with hair artists for various hair awards such as Hair Expo and Australian Hair Fashion Awards, this talented photography team has truly found their niche.
LOOK & LEARN | $54 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Create the perfect red lips and flawless eyeliner each and every time. Charlotte will share her secret technique during this special look and learn masterclass.
She will demonstrate clear step by step on how to create this classic beauty look with a modern twist.
- Strobing and holographic highlights
- Contour for each face shape
- The perfect fluffy eyebrows
- Create the glamour pout
- Wing liner and false lashes
Charlotte will explain a clear strategy to create this most wanted look and will discuss her tips to adapt this makeup to any client. Learn her winning techniques and take the stress away to master this look.
About Charlotte
French-originated Charlotte has worked for major European television stations and on celebrities like Robbie Williams, the Glee cast and presenters of major events like Paris fashion week. She has worked for Prada, L’Oreal Paris and MiuMiu, has been granted a Distinguished Talent Visa and earned permanent residency in Australia. After becoming a finalist at the Face2Face awards, Charlotte began to share her expertise, designing and running her own master classes and working as an educator. In 2018, Charlotte was awarded best makeup educator of the year at the Australian Industry Makeup Awards.
BUSINESS SESSION | $54 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Have you spent $1000’s on marketing and wondered why you didn’t get great results?
Have you given up on ever getting leads from marketing?
Don’t worry you’re not alone.
Cherie Stokic has worked with many business owners helping them to change their marketing to get amazing results. In this session you will learn the 7 key elements that when implemented it’s like turning a leads tap on. You will learn how to put together the ultimate marketing piece that will get the results you’ve been looking for. The great news is that you’re not just attracting “any” leads – they will be more of your ideal client.
It’s time to stop discounting to get clients through your doors, and to create the ultimate leads funnel to put your business in the fast lane.
About Cherie
Cherie Stokic has been training and mentoring businesses for over 15 years. Her focus on the beauty industry came from owning her own clinic in Sydney and growing it from one into two successful businesses. Having owned her own clinic, she knows all too well the challenges business owners face in this industry. She spent a great deal of time learning the strategies and skills her team needed to be successful at sales and marketing. Cherie now trains practice owners and their teams in Australia and around the world, how to correctly set up their marketing so leads flow into their business and how to sell successfully using various sales strategies and advanced techniques. She has become the go-to teacher for sales and marketing in the beauty industry.
BUSINESS SESSION | $54 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
Session Overview
Have you recently looked at your sales figures and wondered why they are down?
The clinic seems busy and the team is booked but your average sales numbers are still down. This session will help you and your team understand where your sales gaps are and how to fix them. You will learn how to understand your clients and give you the confidence and skills you need to massively improve your sales without the “hard sell” approach. You will learn the different personality profiles and how to sell to those profiles in a non-sales manner. You will learn skills and tools to help your team overcome buying objections with every client and so that selling becomes a breeze.
About Cherie
Cherie Stokic has been training and mentoring businesses for over 15 years. Her focus on the beauty industry came from owning her own clinic in Sydney and growing it from one into two successful businesses. Having owned her own clinic, she knows all too well the challenges business owners face in this industry. She spent a great deal of time learning the strategies and skills her team needed to be successful at sales and marketing. Cherie now trains practice owners and their teams in Australia and around the world, how to correctly set up their marketing so leads flow into their business and how to sell successfully using various sales strategies and advanced techniques. She has become the go-to teacher for sales and marketing in the beauty industry.
LOOK & LEARN | $54 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
With the growing demand for non-toxic beauty products that perform, comes the need as a business for education around ingredients, clean products and treatments and how to incorporate these options into your existing business.
Learn what clean beauty is and why it matters, how to find a brand(s) that fits your salon and how the products differ from mainstream and how to use them. A full demonstration using salon quality skincare and high-performance non-toxic makeup will be shown with plenty of time for questions.
A fun and informative session for those in the beauty business with an interest in natural beauty or incorporating natural beauty treatments into their salon but who are unsure where to start.
About Erin
Erin is the owner and founder of Clean Beauty Market and a self-confessed beauty junkie, professional Makeup Artist and clean beauty advocate. Since opening Clean Beauty Market in 2017, she has become the leading Australian clean beauty source having appeared in and contributed for publications such as Marie Claire, Elle, WHO, Body & Soul, The Daily Mail, The Sunday Mail, The Gold Coast Bulletin, Cosmopolitan and more. She was featured on Studio 10 and Kochie’s Business Builder’s as the Entrepreneur In The Spotlight on Channel 7.
Erin is an expert in all things clean beauty having tried & tested hundreds of brands and products ongoing in her quest to find the very best. She has worked as a freelance Makeup Artist for over 15 years & on her journey to transition her professional and personal products to non-toxic, she spent years researching ingredients and brands. With her acquired knowledge, and a realisation that the physical and online space to shop natural beauty in Australia didn’t exist, led her to create Clean Beauty Market.
Erin has thoughtfully collated the very best non-toxic cruelty-free, luxury, high performance and cult clean beauty products which led to Clean Beauty Market fast becoming Australia’s go-to destination for the best of clean beauty from around the world.
Instead of high-end products with unnecessary fillers and/or cheap harmful synthetics, Erin favours evidence-based and intelligent formulations that go beyond just natural, and actually surpass their mainstream equivalents.
Erin is passionate about change within the beauty industry and all women having access to quality clean products and ingredient education. She recently founded Bedside Beauties, a program where volunteers attend state-wide hospitals to deliver workshops and bedside support in the form of mini makeovers to cancer patients at their most vulnerable, in aim of restoring dignity, hope and empowering women to make safer beauty choices.
BUSINESS SESSION | $74 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Can a Salon Owner create a SUCCESSFUL Facebook Advertising Campaign without spending countless hours and money on Facebook and Instagram, and achieve measurable results?
The short and very exciting answer – YES.
In this session Estelle will show you the key components that make up SUCCESSFUL Facebook Advertising Campaigns based on eCommerce and service based businesses generating revenue between $20K-$100K per month.
You will receive a PROVEN strategy for writing GREAT ad copy for your salon and watch Estelle create a Facebook Advertising Campaign STEP BY STEP for you to follow and implement within your business.
“I attended a one day course and Estelle was speaking. She was very informative and easy to understand. Implemented a few tweaks to my Facebook advertising and google and I’m already seeing more customers through my door and it’s only been a couple weeks. Thanks!” Kylie McMahon
About Estelle
Estelle Oliveri is the director of Hairpin Digital – A digital marketing agency for the Hair and Beauty industry. She is an active contributor on digital marketing with HairBiz Magazine, a judge of ABIA and AHIA 2017, 2018 and 2019, and national and international guest speaker on social media. Her extensive knowledge in digital marketing stems from her active involvement in the tech sector and previous mobile app Eternal Eve built in 2012 – an online directory for the hair and beauty industry.
WORKSHOP | $79 (24 spots only)
* Headblock/mannequin provided. Bring own notepad/pen. No additional equipment or models required
** Perfect opportunity for apprentices to senior stylists
SESSION OVERVIEW
Discover a multitude of possibilities of how to use your styling iron and curling tong. Suitable for apprentices to senior stylists in this demonstration and hands-on workshop led by Award-winning educator Geoffrey Herberg assisted by the talented Sandy Turner award-winning educator, and Eunah Choi Korean award-winning Korean Hairdresser. Together the team will showcase some amazing techniques and share their tips and tricks. Learn a variety of techniques including pin straight without indentation, inside curl, outside curl, beach wave, ringlet, SS bend, and the challenging but stunning Retro wave.
About Geoffrey
Celebrating 30 years working in the industry as a hairdresser, salon owner, educator, public speaker, judge and media contributor, Geoffrey currently writes a page within the Hair Biz and Beauty Biz publications. Brisbane’s Geoffrey Herberg wanted more. The multi-award winning stylist had amassed a wealth of knowledge and skills throughout his glittering career, so prompted by a passion to inspire and motivate others in 2011 Geoffrey launched his uniquely personalised brand of bespoke hairdressing training – GEOFFREY HERBERG EDUCATION. A talented all rounder he strives to share his knowledge and skill in the areas of cutting, colouring and styling, as well as business building and communication (having run his highly acclaimed and awarded salon Chemistry for Hair for 15 years) with his warm and friendly disposition Geoffrey is most definitely a teacher not preacher.
In 2019 Geoffrey was announced as finalist for the AHIA awards in the category of best independent educator, as well as being announced in both 2017 and 2016 as finalist for the AHFA awards in the category of excellence in education.
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Boost your colour business from this look and learn session, designed to innovate and inspire creative approach to hair colouring in-salon with every client, every time.
About Jack
Having trained and worked alongside some of Australia’s best hairdressers and winning numerous hair competitions/awards; Jack Horton is an innovative and inspiring artist who dares to be different. Jack’s creativity, passion and dedication to the industry has allowed his work to be showcased and recognised on a global scale. Salon owner and respected master colour expert, Jack has presented as a guest artist and educator to thousands of hairdressers throughout his career and even represented Australia in London’s ITVA 2017 (aka the hairdressing Olympics) Pretty neat, huh?
Despite his extensive list of accomplishments, Jack remains humble at heart. He’s passionate about sharing his knowledge with other creative’s and loves a bit of banter too.…bad dad jokes anyone?
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Learn from one of Australia’s leading cosmetic tattoo artists, Jessika Brigginshaw in this interactive session. Jessika is an acclaimed director and trainer at Brow Squad Training Academy, and is passionate about delivering the perfect set of brows for each and every client.
Throughout this session, Jessika will cover the difference between the two most popular cosmetic tattooing techniques, feathering and ombre. It will cover which technique is best suited to your client dependent on skin type, colouring and face shape.
This is a must do session if you are wanting to take your business and brow game to the next level, by offering cosmetic tattooing.
About Jessika
Jessika Brigginshaw is the passionate owner of many successful beauty businesses across Australia and has earned her reputation as a beauty business entrepreneur and leading cosmetic tattooist.
Jessika started out as a solo beauty therapist, with a-lot of hard work and dedication she now runs over 4 beauty businesses and manages a team of 15 + who share the same passion she does always setting goals to strive and empower the beauty industry.
Jessika saw a gap in the market with beauty courses lacking the skills and knowledge that is now needed today to run an established and competitive beauty business, so she started Brow Squad Academy in hope to train just a few students a year in her spare time… Since starting Brow Squad a year ago it has grown to new heights teaching over 100 students the art of cosmetic tattooing, brow sculpting & design and now eyelash extension courses. Jessika’s businesses are forever evolving and seeking new heights. Watch this space for 2020.
BUSINESS SESSION | $54 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Do you sometimes wonder whether it’s ever going to happen? Whether the hard work, crazy hours and serious lack of holidays is ever going to pay off because no matter what you do or how hard you work, you just can’t seem to get ahead?
Kym Krey helps salon business owners turn their business around every day of the week and knows exactly what it takes to get from here to there. In this program, she’ll take you behind the scenes of her coaching practice to show you the process she uses, time after time, to get outstanding results.
We’ll walk through the 5 stages that need to be mastered to grow your business from a state of stress and overwhelm to one of profit, freedom, security and lifestyle. And don’t we all want that?
This may just be the most valuable hour you give yourself all year.
Testimonial: When I contacted Kym, I had a $26,000 tax bill and $6000 in bills that I could not pay. With her guidance, I am now out of debt, plus I’ve bought both my house and the salon building!
About Kym
Kym Krey is a Salon Business Specialist with a wealth of industry knowledge and experience spanning over 34 years. She’s managed businesses at all levels from single sites to national chains and has taken four of her own businesses from start-up to successful, award-winning operations, giving her the runs on the board to help her clients get serious results.
Today, Kym juggles her speaking and mentoring roles with her much-loved gig as Editor of Hair Biz magazine- a leading industry publication which keeps salon owners and managers up to date with issues and trends impacting their business.
A Hairdresser with a business degree, she’s an excellent business educator with a ‘knack’ for making the complicated sound simple and has a passion for building exceptional businesses, strong teams and cultures of excellence.
Kym has a reputation for getting serious results and having a lot of fun along the way!
You’ll laugh, you’ll learn, and you’ll definitely make a lot more money!
LOOK & LEARN | $54 (40 spots only)
*Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
When it comes to attending educational events how do you take that inspiration and ensure that it’s not only relevant to YOUR clientele but that it becomes apart of your everyday skill set. Welcome to Forecasting Trends where you will not only be taken to the world of trends and fashion, but we’ll help you compile your 2019 BHBE weekend’s inspiration and bring it back to salon life . Over the hour you will firstly deepen your understanding of forecasting and how trends influence our industry as Laura and the Pure Team present firsthand the latest Pure Collection concept. Then over live demonstrations the team will share tools to help interpret and inspire your very own creative process.
About Laura
A highly acclaimed educator within the Australian hairdressing scene, this popular hair artist and colour technician has a rising following as a national platform artist. Having won AHFA QLD Hairdresser of the Year 2016, Hair Expo Australian Hairdresser of the year finalist and AIPP International Visionary Award Finalist, and with 20 years of wisdom and experience behind her, Laura has created a consistent and perfectly balanced equilibrium of commercial and creative success. Her natural ability to connect and communicate in front of large audiences have seen her present in brand and trend education as well as national platforms at Hair Expo and HairBiz Forum.
As Laura continues her quest to present continually new and fresh salon enhancing work she brings wisdom and well-trained skill to match her love of colour.
WORKSHOP | $114 (40 spots only)
* Headblock/mannequin provided. Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
With our ever growing industry how do you ensure you are creating Insta-worthy blondes that has your column full and clients thrilled with their results? By becoming the Blonde Authority.
Join Laura as she steps you through every detail from selecting the perfect weave, to the importance of formulation for maximum lift and toning to perfect not correct.
With two core technique demonstrations and live models that show the absolute best of Pure blondes you, with the support of Laura and the Pure team, will have a chance to then practice your new skills over a range of hands on stations to have you ready to create your very own blonde following.
About Laura
A highly acclaimed educator within the Australian hairdressing scene, this popular hair artist and colour technician has a rising following as a national platform artist. Having won AHFA QLD Hairdresser of the Year 2016, Hair Expo Australian Hairdresser of the year finalist and AIPP International Visionary Award Finalist, and with 20 years of wisdom and experience behind her, Laura has created a consistent and perfectly balanced equilibrium of commercial and creative success. Her natural ability to connect and communicate in front of large audiences have seen her present in brand and trend education as well as national platforms at Hair Expo and HairBiz Forum.
As Laura continues her quest to present continually new and fresh salon enhancing work she brings wisdom and well-trained skill to match her love of colour.
Back by popular demand, bigger and better than last year.
This youthful education feature at BHBE offers explosive hands-on sessions on the Expo floor as part of EduFEST, with lil’ off the top educators and special guests across two days.
lil’ off the top (LOTT), hosted by Jules Tognini and a crew of extraordinary hairdressers, is all about education, a lifestyle and a culture. They dig hair, they love to share and they do everything with a big smile on their dial!
The hEducation stand will offer workshop and look and learn sessions with limited spots available. Each intimate session differs and focuses on a variety of styling and cutting techniques for you to join and get your hands really dirty.
During the course of your session you will get up close and personal with the LOTT crew. Guaranteed to learn something new, you will take it with you, and you will use it in your salon immediately.
Session Overview
SUNDAY 28 JULY
9:00am – 10:00am: Workshop – The IT girl layer
$74 (15 spots only)
Ever wanted to learn how to do the ultimate “IT GIRL” hair and still cut some hair off we will teach you everything you need to know about big banging sexy hair.
* Own headblock/mannequin is required. LOTT will supply scissors, combs, clips, hot tools etc
10:30am – 11:30am: Workshop – THE SEAMLESS LAYER AND CURTAIN FRINGE
$74 (15 spots only)
There is more to a layer than you think. Let us take you through the structure of the soft textured seamless layer & teach you to understand when and how to use it to get the best results.
* Own headblock/mannequin is required. LOTT will supply scissors, combs, clips, hot tools etc
12:00pm – 1:00pm: Look & Learn – PEEPSHOW with Benni, Jules Tognini & LOTT crew
$54 (40 spots only)
Come and hang with the team over a few rad cuts. Ask questions, heckle and listen to a bunch of bad jokes while the LOTT crew take the cut to an entirely different level. Hair cutting ain’t dead, we are just warming up.
*Bring own notepad/pen. No additional equipment or models required
1:30pm – 2:30pm: Workshop – SPEED DATING scissor master class with excellent edges & LOTT Crew
FREE (40 spots only)
Learn about 6 different types of scissor in a speed dating format get up close and personal with all six scissors for 7 mins at a time cut, chop, slice, create.
* No additional equipment or models required
3:00pm – 4:00pm: Workshop – THE BOB
$74 (15 spots only)
Rob, bob, lob. Still one of the most asked about haircut of all time. Learn to nail it every time and adapt it for every single client.
* Own headblock/mannequin is required. LOTT will supply scissors, combs, clips, hot tools etc
MONDAY 29 JULY
10:00am – 11:00am: Workshop – THE FRINGE
$74 (15 spots only)
Mastering the fringe is harder than you think. Learn 3 of the best fringes that you can alter to suit every face shape.
* Own headblock/mannequin is required. LOTT will supply scissors, combs, clips, hot tools etc
11:30am – 12:30pm: Look & Learn – PEEPSHOW with Benni, Jules Tognini & LOTT crew
$54 (40 spots only)
Come and hang with the team over a few rad cuts. Ask questions, heckle and listen to a bunch of bad jokes while the LOTT crew take the cut to a entirely different level. Hair cutting ain’t dead, we are just warming up.
*Bring own notepad/pen. No additional equipment or models required
1:00pm – 2:00pm: Workshop – THE SHAG
$74 (15 spots only)
Shaggy is sexy. Learn how to cut it off and add texture for the ultimate 70’s. Great unisex cut to soften shapes that contour face & head shapes.
* Own headblock/mannequin is required. LOTT will supply scissors, combs, clips, hot tools etc
2:30pm – 3:30pm: Workshop – THE CROP
$74 (15 spots only)
Whether it be on a chick or a dude, learn the best way to crop it off and add texture to short hair, we’ve got you covered.
* Own headblock/mannequin is required. LOTT will supply scissors, combs, clips, hot tools etc
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Heard of the 4 Ingredients cookbook by Kim McCosker and Rachael Bermingham?
Inspired by this simplified approach to cooking, long hair styling specialist, Lorna Evans, has created a range of commercial styles with no more than 4 SECTIONS. Lorna guarantees that once you’ve practiced each look you’ll be able to recreate them in your salon in under 45 minutes, including prep time!
After all, time is money. And let’s not forget that your client doesn’t want to be in your chair longer than she needs – she’s more interested in sipping a glass of bubbles and enjoying the occasion. So don’t miss this opportunity to take your special occasion styling skills to the next level.
BONUS: After this session, Lorna will email you PDF head sheets and step-by-steps to each look you see on the models.
About Lorna
Born in Scotland and raised in Australia Lorna is an established and well known Hair Styling Educator and Product Developer of unique styling tools.
With a career spanning over 34 years and having been a multi salon owner for over 28 years Lorna Evans is in her prime. Upon completing her apprenticeship in Australia and then heading back to Scotland to further her education at the iconic Rainbow Room with Alan & Linda Stewart in Glasgow, it was here that Lorna discovered there was a whole world of excitement in the hairdressing industry.
Having returned to Australia Lorna partook regularly in live hair competitions where her creativity and sharp attention to detail won her many awards. It was from here that Lorna was able to launch her education career. Having been invited by MATRIX to join their education team, lead by Education Manager Anne Marie Mason, Lorna learnt how to professionally share and educate her love of styling.
Lorna then moved under the L’Oreal umbrella to REDKEN were she continued to both educate and be educated – spending time with Sam Villa & Chris Baron in both NYC & Vegas. This opportunity was life changing and Lorna is proud to say Sam is still to this day a distributer of her first ever developed product, the Magnetic Bobby Pin Wrist Band.
7 years ago Lorna made the brave move to go out as an independent educator and has enjoyed running her own workshops as well as partnering with brands such as GHD, Glam Palm, Hair Care Australia, White Sands, Chi and Kevin Murphy & UNITE Australia.
WORKSHOP | $124 (20 spots only)
* Headblock/mannequin provided. Bring own notepad/pen. No additional equipment or models required
** To book into this session you must purchase and attend Lorna’s ‘Styling in 4 East Steps’ Look & Learn to complete this Workshop
SESSION OVERVIEW
Ever wanted to cut down the time you spend on special occasion clients?
Do you want to achieve a more professional finish?
Would you like to charge more for your work?
If you answered yes to any of these questions, then you DO NOT want to miss this HANDS-ON session!
Following on from Lorna’s Look & Learn session, Lorna has created a range of commercial looks with no more than 4 SECTIONS that will guarantee to simplify even the most complicated looks.
In this hands on session you have the opportunity to learn how to do two of her beautiful looks.
BONUS #1: Your mannequin will be pre-prepped for you so you can get straight into creating two beautiful, new commercial looks from this range.
BONUS #2: You might be thinking, but the preparation is so important – and we agree! But we only have two hours together, so we will send you PDF files of ALL the steps to prepping the hair AND Lorna will also send you a copy of her consultation sheet to give to your clients for post prep.
Places for this session are strictly limited so book fast!
About Lorna
Born in Scotland and raised in Australia Lorna is an established and well known Hair Styling Educator and Product Developer of unique styling tools.
With a career spanning over 34 years and having been a multi salon owner for over 28 years Lorna Evans is in her prime. Upon completing her apprenticeship in Australia and then heading back to Scotland to further her education at the iconic Rainbow Room with Alan & Linda Stewart in Glasgow, it was here that Lorna discovered there was a whole world of excitement in the hairdressing industry.
Having returned to Australia Lorna partook regularly in live hair competitions where her creativity and sharp attention to detail won her many awards. It was from here that Lorna was able to launch her education career. Having been invited by MATRIX to join their education team, lead by Education Manager Anne Marie Mason, Lorna learnt how to professionally share and educate her love of styling.
Lorna then moved under the L’Oreal umbrella to REDKEN were she continued to both educate and be educated – spending time with Sam Villa & Chris Baron in both NYC & Vegas. This opportunity was life changing and Lorna is proud to say Sam is still to this day a distributer of her first ever developed product, the Magnetic Bobby Pin Wrist Band.
7 years ago Lorna made the brave move to go out as an independent educator and has enjoyed running her own workshops as well as partnering with brands such as GHD, Glam Palm, Hair Care Australia, White Sands, Chi and Kevin Murphy & UNITE Australia.
BUSINESS SESSION | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
This authentic and informative 60-minute session of business success is shared by salon/business owner Luke Reynolds, of Luke Reynolds Hairdressing. After celebrating 12 years in business Luke will share his journey of how to establish a luxury brand and philosophy; what it takes to build a winning culture and team; what systems and process that engine this busy salon; and the marketing methods that enable his business to stay at the forefront of business success. All of this spearheads Luke Reynolds Hairdressing to be an award-winning salon!
About Luke
Luke Reynolds is an extremely well established, experienced in-demand stylist, Global Guest Artist and National Principal Trainer for MasterStylist, the brains behind successful business Luke Reynolds Hairdressing and winner of Australian Hair Expo Salon Business Of The Year 2017. Having worked at the top end of the industry, Luke has amassed an impressive repertoire of fashion-forward techniques and experience, which his loyal clientele benefit from in-salon. Luke has graced the platforms of Goldwell Global Zoom, Australian Hair Expos, Salon International and has been captured in national advertising campaigns and featured in magazine editorials. Luke has been a Hair Director at the Australian Mercedes Benz Fashion Week and Queensland David Jones fashion parades. Luke’s experience is coupled with his passion for haircutting, creating timeless, beautiful hairstyles that leave his clients feeling confident, sexy and happy long after leaving the salon. Winner Hair Expo Salon Business of the Year 2017, 8 Finalist Positions in AHIA’s 2017, Six Finalist Positions AHIA’s 2018 and currently Three Finalist Positions in AHIA’s 2019.
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
For the first time at BHBE, Luke Reynolds and his amazing team will host an authentic and informative 60 minute session, showcasing the looks of the Luke Reynolds Hairdressing Signature Style. These looks will encapsulate the essence of the Luke Reynold Hairdressing statement looks and shapes, to best suit the face shape and style of each individual.
About Luke
Luke Reynolds is an extremely well established, experienced in-demand stylist, Global Guest Artist and National Principal Trainer for MasterStylist, the brains behind successful business Luke Reynolds Hairdressing and winner of Australian Hair Expo Salon Business Of The Year 2017. Having worked at the top end of the industry, Luke has amassed an impressive repertoire of fashion-forward techniques and experience, which his loyal clientele benefit from in-salon. Luke has graced the platforms of Goldwell Global Zoom, Australian Hair Expos, Salon International and has been captured in national advertising campaigns and featured in magazine editorials. Luke has been a Hair Director at the Australian Mercedes Benz Fashion Week and Queensland David Jones fashion parades. Luke’s experience is coupled with his passion for haircutting, creating timeless, beautiful hairstyles that leave his clients feeling confident, sexy and happy long after leaving the salon. Winner Hair Expo Salon Business of the Year 2017, 8 Finalist Positions in AHIA’s 2017, Six Finalist Positions AHIA’s 2018 and currently Three Finalist Positions in AHIA’s 2019.
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
** Option to buy SFX kit at end of session
SESSION OVERVIEW
Learn the basics of SPFX makeup with Professional Makeup Artist Megan Farquharson. Watch Demonstrations using professional products from the Film & Television industry with the option of purchasing your own starter Kit to take home and practice with! Demonstrations will include: Bruising, scratches and scars and fake bloods.
About Megan
Megan Farquharson is a Professional Makeup, Hair & SPFX Artist working in the Film & Television industry. She also runs the Makeup team Pretty Little Thingz FX, and teaches Diploma of Screen & Media Makeup. Megan is the creator of the annual Monster Makeup Massacre held at Netherworld Arcade in Brisbane and is a regular guest speaker at the Brisbane Hair and Beauty Expo.
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
This one-hour session will have you leaving with the confidence to use even the fastest processing lash lift on the market without causing damage to your client’s natural lashes. We will also be sharing some of our top tips and tricks for customising lash lifts for your clients!
About Renee
Renee is the founder and present CEO of Lash & Brow Professional, one of Australia’s leading suppliers of professional lash and brow products. After completing a law degree, she started a finance broking company which is still successfully running today. Deciding she needed a change away from a male dominated industry, she took a course in lash extensions and her love for them grew. After research, Renee soon learnt a lot of what was thought to be true about lash extensions in Australia was actually misinformation. This led to the creation Lash & Brow Professional – where she promised to only provide world class products with service and advice to match, not just pushing for a quick sale. This has led Lash & Brow to grow to one of the largest suppliers in Australia today.
Renee is no stranger to advanced education, having been taught by some of the greatest in the lash industry including Loreta Jasilionyte and Irina Levchuk. Her position in the industry sees her continuously support, sponsor and speak at some of the finest lash events in
Australia including Beauty Expo Melbourne, Lash Vision Australia and judging the Pro Series Eyelash Competition.
Renee has seen the importance to secure word class exclusive products including products that can be branded for each salon individually.
Renee has a passion for the industry and not only focuses on products that enable to increase customer satisfaction and profits, but also goes beyond an above by educating customers on how to run their business more successfully by using her wealth of industry experience and business building skills to make clients long term success partners.
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Clients today are significantly savvier than ever before. In Australia alone the annual spend on non-invasive cosmetic procedures is around the $1 billion mark. Our clients are hungry for more potent, more powerful and more personalised treatments, but they also want to avoid downtime. Consequently, walk in, walk out services such as chemical peels have become the most popular non-surgical treatments in our industry. And this demand is not restricted to the treatment room alone, with at-home professional grade peels also on the rise.
During this not to be missed educational session with Dermalogica, you will be immersed into the world of chemical peels, learning the key elements that influence the power of a peel and the importance of versatility and control when delivering these services. You will also be provided with an in-depth understanding of the advanced ingredients used in both Dermalogica’s professional and retail peel formulas, and how they can treat your clients most challenging skin conditions.
Combining the science with human touch, you will witness the new Pro Power Peel come to life – Dermalogica’s strongest and fastest peel yet with unique customisable capabilities that allow you to powerfully and safely target each and every client’s unique skin challenges.
Hosted by the leading professional-grade skin care brand worldwide, this is must have knowledge to maximise the considerable opportunity peels offer both our clients and our businesses.
About Susan
I’ve had the pleasure of being in this fantastic industry for over 24 years; it’s allowed me to acquire an extensive range of knowledge with a definite Global perspective in all aspects of the professional skincare industry. My passion and area of expertise focuses on innovative treatments, cosmeceutical and active ingredients and insights into future trends, all of which have led me to speak on many platforms around the world.
I’d love you to join me to discuss a crucial and ever-evolving and increasingly demanding part of our business, that being the power of chemical peels.
As a Queenslander I will ensure I share informative information in laymen’s terms that’s easy to understand, I’ll add a splash of humour to ensure you leave not only with the information you need but a smile on your face.
To save disappointment why not book now and I’ll see you soon.
LOOK & LEARN | $54 (40 spots only)
* Bring own notepad/pen. No additional equipment or models required
SESSION OVERVIEW
Precision cutting is a staple in today’s market. Creating the perfect fade isn’t just about knowing how to blend. WAHL Educators Jake Putan and Ben Kane will take you through an extensive morning session, showing you how to ensure a longer life out of your clipper, how to properly understand your canvas, and how to choose the right clipper or trimmer to achieve your vision. With tips on blending and how to avoid and correct demarcation lines, they’ll also share extensive fading and clipper over comb techniques. With precision cutting there is no room for error. You must have a vision of the result and a plan to get there before you begin to cut. Let Ben and Jake share with you this thought process which, when followed, will guarantee to eliminate you getting ‘lost’ in the haircut.
About Jake & Ben
Jake Putan
For the last ten years Jake’s creative approach and dedicated work ethic has seen him become a rising star in the industry. With a multitude of awards to his name and countless magazine features and editorials, Jake’s clientele now boasts some very well-known names in the film, television and music industries. Still, there’s no ego with Jake but a passion and drive that has created a reputation of high quality education delivery with an easy going nature.
Ben Kane
Ben Kane started cutting hair at the age of 15. Now, over a decade later, Ben has a number of achievements under his belt, including winning the American All Star Challenge in 2017 and gaining multiple features in various magazines such as InStyle, Cutthroat, Barbershop and American Crew Magazine. Based in Melbourne, Ben strives to share his knowledge and passion every day. Being qualified in both hairdressing and barbering, Ben’s down to earth nature and personable approach makes him popular with both barbers and hairdressers alike.
WAHL Academy Australia
The WAHL Academy Education Program is designed to provide you, the professional stylist and barber, with training from the best barbers in the country, hand picked and trained as our WAHL Education and Artistic Team.
WORKSHOP | $99 (20 spots only)
* Students can bring a barber mannequin, however a live model is preferred. Model needs to have a minimum of 3 inches in hair length and be prepared to leave with a skin fade.
** To book into this session you must purchase and attend Part 1: Think Like A Barber Look & Learn to complete this Workshop
SESSION OVERVIEW
Following on from the morning’s Look & Learn Session, Jake and Ben will then be running a two hour hands on session in the afternoon. Allowing you the opportunity to create your own fade under the guidance of these two outstanding educators, all whilst using the correct thought process.
About Jake & Ben
Jake Putan
For the last ten years Jake’s creative approach and dedicated work ethic has seen him become a rising star in the industry. With a multitude of awards to his name and countless magazine features and editorials, Jake’s clientele now boasts some very well-known names in the film, television and music industries. Still, there’s no ego with Jake but a passion and drive that has created a reputation of high quality education delivery with an easy going nature.
Ben Kane
Ben Kane started cutting hair at the age of 15. Now, over a decade later, Ben has a number of achievements under his belt, including winning the American All Star Challenge in 2017 and gaining multiple features in various magazines such as InStyle, Cutthroat, Barbershop and American Crew Magazine. Based in Melbourne, Ben strives to share his knowledge and passion every day. Being qualified in both hairdressing and barbering, Ben’s down to earth nature and personable approach makes him popular with both barbers and hairdressers alike.
WAHL Academy Australia
The WAHL Academy Education Program is designed to provide you, the professional stylist and barber, with training from the best barbers in the country, hand picked and trained as our WAHL Education and Artistic Team.
